Steve and his team take clients out for one and two week hiking trips to help them get fit and lose weight in the process.
Steve was working as an employee in an investment firm when he made the decision to leave the corporate world and launch FitPacking back in 2005. It started out as a side business with his first trip having just three clients, but Steve was able to grow the business slowly and transition it into a full time business that keeps him active and and doing what he really loves.
In this episode, you’ll hear Steve talk about:
- How he uses backpacking as a way to help people change their lifestyle and get healthy.
- How he markets his business and grows his clients through word of mouth and referral marketing
- How he prices his one and two week trips; and how he adds value to get loyal clients coming back
- And much, much, more!